Vignette announced the upcoming availability of Vignette Media, a unique solution that helps telecommunications, media and entertainment (TME) organizations deliver integrated media strategies. The new solution empowers marketing and business professionals to manage, deliver and present virtually any type of digital content. For IT professionals, Vignette Media reduces the need for multiple software solutions.
The rapid evolution of technology is creating new opportunities for TME organizations. As these companies develop new business models, they require software and services that meet specialized needs and requirements for managing and selling digital assets such as online games, ringtones and music, where the content is the product. Vignette Media’s digital publishing platform was designed specifically to meet the needs of organizations that require a digital storefront, a video-on-demand solution or a rich multichannel Web experience.
“Vignette Media enables us to deliver the comprehensive platforms TME organizations require to retain and grow market share,” said John Griffin, chief sales and marketing officer at ioko, a Vignette partner and global IT provider for media and entertainment companies. “Vignette Media’s specialized user interface and workflows allows ioko to reduce implementation times for rich media solutions and achieve rapid commercial returns for our clients.”
0 comments:
Post a Comment